Basic marketing research: customer insights and managerial action (Record no. 19281)

MARC details
000 -LEADER
fixed length control field 00426nam a2200121Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number T13
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Brown, Tom J.; Suter, Tracy A. and Churchill, Gilbert A.
245 #0 - TITLE STATEMENT
Title Basic marketing research: customer insights and managerial action
Statement of responsibility, etc Brown, Tom J.; Suter, Tracy A. and Churchill, Gilbert A.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Cengage
Year of publication 2013
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Lost status Damaged status Permanent Location Current Location Shelving location Date acquired Full call number Accession Number Koha item type
    Nalanda Library Nalanda Library Circulation Books   658.83 T13 13821 Books