Marketing research: an applied orientation (Record no. 24250)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00384nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231011s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789332555693 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | T16 MAL. D |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Malhotra, Naresh K. and Dush, Satyabhushan |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing research: an applied orientation |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Pearson |
| Year of publication | 2016 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Lost status | Damaged status | Permanent Location | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type | Collection code |
|---|---|---|---|---|---|---|---|---|---|---|
| Nalanda Library | Nalanda Library | Circulation Books | 779.00 | 658.83 T16 MAL.D | 14709 | Books | ||||
| Nalanda Library | Nalanda Library | Circulation Books | 779.00 | 658.83 T16 MAL.D | 14710 | Books | ||||
| Nalanda Library | Nalanda Library | Reference | 779.00 | 658.83 T16 MAL. D | 14707 | Reference Books | Reference | |||
| Nalanda Library | Nalanda Library | Circulation Books | 779.00 | 658.83 T16 MAL. D | 14708 | Books |