Consumer behavior : buying, having, and being Solomon, Michael
Material type:
TextLanguage: English Publication details: Pearson India 2016Edition: 11th edDDC classification: - 658.8342 T16 SOL
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| 658.834 T13 CRO.Y Lean analytics | 658.834 T16 GUN Psychology of consumer profiling in a digital age | 658.8342 T16 BAB.H CB : Consumer behavior | 658.8342 T16 SOL Consumer behavior : buying, having, and being | 658.8342 T19 KAR.C Consumer Behavior | 658.8342 T90 MUL.J Psychology of consumer behavior | 658.8343 T14 RAO Applied conjoint analysis |
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