Services Marketing: People, Technology, Strategy

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Material type: Text

TextLanguage: English Publication details: New Jersey World Scientific 2023Edition: 9th EdISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Nalanda Library Circulation Books	658.8 T23 WIR (Browse shelf(Opens below))	Available		21219

Total holds: 0

Previous	No cover image available	No cover image available	No cover image available		No cover image available	No cover image available	No cover image available	Next
Previous	658.8 T18 HAS.D Social marketing : rebels with a cause	658.8 T18 KIM Internal marketing : another approach to marketing for growth	658.8 T18 ZEI.B Services marketing	658.8 T23 WIR Services Marketing: People, Technology, Strategy	658.8001 T02 HUN Foundations of marketing theory : toward a general theory of marketing	658.8001 T10 HUN Marketing theory : foundations, controvey, strategy, and resource-advantage theory	658.80019 T17 BRI Neuro design : neuromarketing insights to boost engagement and profitability	Next

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