Wirtz, Jochen and Lovelock, Christopher  <br/><br/>
Services marketing  : people, technology, strategy  
Wirtz, Jochen and Lovelock, Christopher  
 - 8th ed.  
 -  Wold Scientific  2016 
<br/><br/><label>Dewey Class. No.: </label>658.8  / T16 WIR.L