Wirtz, Jochen; Lovelock, Christopher <br/><br/>
Services Marketing: People, Technology, Strategy 

 - 9th Ed. 
 - New Jersey  World Scientific  2023 
<br/><br/><label>ISBN: </label>9781944660598 
<br/><br/><label>Dewey Class. No.: </label>658.8  / T23 WIR