000			00451nam a2200133Ia 4500
008			230718s9999||||xx |||||||||||||| ||und||
041			_aeng
082			_bT13 SHI.A _a658.82
100			_a Shimp, Terence A. and Andrews, J. Craig _95580
245		0	_a Advertising promotion and other aspects of integrated marketing communications _c Shimp, Terence A. and Andrews, J. Craig
250			_a 9th ed.
260			_b Cengage Learning _c2013
942			_cBK
999			_c11430 _d11430