000 00369nam a2200121Ia 4500
008 230721s9999||||xx |||||||||||||| ||und||
041 _aeng
082 _a658.827
_bT13 KAH
100 _a Kahn, Barbara E.
_910377
245 0 _a Global brand power
_b: leveraging branding for long-term growth
_c Kahn, Barbara E.
260 _b Wharton Digital Press
_c2013
942 _cBK
999 _c17518
_d17518