| 000 | 00360nam a2200121Ia 4500 | ||
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| 008 | 230721s9999||||xx |||||||||||||| ||und|| | ||
| 041 | _aeng | ||
| 082 |
_a658.827 _bN91 AAK |
||
| 100 |
_a Aaker, David A. _910742 |
||
| 245 | 0 |
_a Managing brand equity _b: capitalizing on the value of a brand name _c Aaker, David A. |
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| 260 |
_b Free Press _c1991 |
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| 942 | _cBK | ||
| 999 |
_c18066 _d18066 |
||